Samsung Data Inspired Customer Comms

Digital comms to bed in new Samsung mobile customers by getting them to sign up to the Samsung app. We could then feed them useful personalised content and offers based on their interests.

A series of data inspired customer journey's were created and used as sales tools.

Facebook Carousel ad. Customer could rotate phone and immerse themselves in a personalised image based on their interests. They could then swipe to read about relevant products with links to purchase.

Samsung-Facebook-Canvas-v2-2020.jpg

Push notifications based on customers Google searches. We pushed relevant product suggestions and offers with links to unbiased product reviews which included an ad to purchase.

Samsung_members_push_notifications_Jonas
Samsung_members_push_notifications_Jonas
Samsung-RetargettedAdvert_in_phone-FINAL

MMS showing how the Samsung Virtual Assistant 'Bixby' can be used to identify products and link to purchase.

Samsung_hello_possibilities_module_frame
Samsung_hello_possibilities_module_frame
Samsung_hello_possibilities_module_frame

MMS links to Samsung website with a download link for Bixby.

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